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New Era CLM: How 2025 has Ushered in a Better Way to Serve Customers Throughout the Journey

Customer Lifecycle Management (CLM) journey has become increasingly complex, expensive, and difficult to navigate. Explore how to provide the best customer experiences at every point in the journey.

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Customer Due Diligence

Understanding Post-Account-Opening Fraud in Gambling: Insights from Sift

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Ben Lachenal

In the dynamic world of online gambling, fraud is an ever-present challenge that evolves alongside technological advancements. FullCircl recently spoke with experts at Sift to delve into the complexities of fraud in gambling, with a focus on the critical period following account opening. From account takeovers to bonus abuse, the conversation shed light on the tactics fraudsters employ and the emerging trends that operators need to counteract.

Fraudulent behaviour in gambling often intensifies after account opening. What are the primary types of post-account-opening fraud that gambling operators face today, and what trends do you see emerging in these attacks?

The primary types of post-account-opening fraud that gambling operators face today include:

  • Account Takeover (ATO): Compromised accounts are a significant issue in the online gambling industry. Fraudsters gain unauthorised access to user accounts, often using stolen credentials. They then change account details, such as passwords and contact information, link new deposit accounts, and engage in suspicious spending. Behavioural analytics can help identify these changes and alert operators to potential takeovers.

  • Bonus Abuse and Promotion Fraud: Fraudsters exploit promotional offers and bonuses by creating multiple accounts to maximise their gains. This type of fraud is prevalent as it allows bad actors to benefit from incentives meant for trusted users. Identifying and preventing this requires monitoring for patterns such as the use of a single device for multiple accounts or geolocation discrepancies.

  • First-Party Fraud: Also known as friendly fraud, first-party fraud occurs when legitimate users deny transactions or bets they have placed, often to get refunds or avoid losses. Managing these cases involves careful analysis of transaction histories and user behaviour to distinguish between legitimate disputes and fraudulent claims.

  • Collusion and Syndicate Betting: Fraudsters collaborate to manipulate betting outcomes, often by placing bets on different accounts to cover all possible outcomes. Detecting these patterns requires sophisticated analysis of betting behaviours and connections between accounts.

  • AI-Driven Tactics: More fraudsters are experimenting with leveraging AI to refine their tactics, making it more challenging for traditional detection methods to detect abuse. The democratisation of fraud tools, such as those available on platforms like Telegram, has made it easier for even amateur fraudsters to engage in these activities.

To combat these evolving threats, gambling operators need to leverage advanced fraud prevention technologies that provide real-time monitoring, behavioural analytics, and comprehensive risk assessments. Working with industry experts and continuously updating fraud detection strategies are also crucial in staying ahead of these sophisticated attacks.

Account takeover is a major issue in the gambling industry. How can operators effectively identify and respond to suspicious behaviours without compromising the user experience for legitimate players?

One approach to solving account takeovers with accurate, low-friction processes is to lean on holistic passive datasets, including device intelligence, geolocation, and behavioural analytics. Each example dataset can be tracked during any point across a user session and provide valuable information to analyst teams.

A common process includes the following:

  • Leverage device intelligence to consider a list of trusted devices and identify whether a new device is currently being used with the account.
  • Geolocation might help identify that this suspicious activity is from a geolocation far away from the typical location(s) of trusted devices.
  • Behavioural analytics has the potential to show analysts that the user changed account details, such as the password, contact information change, linking of new deposit accounts, and subsequent suspicious spending.

From a customer satisfaction perspective, user data patterns can be used to eliminate the need to apply additional friction to trusted customers. From a fraud prevention perspective, it becomes much easier to spot suspicious activity by monitoring account activity.

One, or several, passive datasets can be employed in any combination of ways. For the best results, it’s recommended to work with fraud experts not only to define solutions for the challenges of today, but to lay the groundwork required for your company to respond nimbly to future challenges.

With the rise of “bonus abuse” and “promotion fraud,” what strategies can gambling operators use to balance user acquisition through incentives while protecting themselves against exploitation?

The majority of users seeking to exploit promotion and bonus systems rely on multiple accounts to make it worth their while. Trusted players and non-abusers typically maintain a single account on a platform.

Identifying bad actors requires the use of data to determine suspicious activity:

  • “First Seen” users can be an intimidating subset of accounts to evaluate due to the lack of information available. Typically, this results in the use of ‘rule-based’ processes, which are not informed enough to perform well, are hard to maintain, and fail even more as the platform scales. By partnering with a fraud prevention vendor, your platform can benefit from the use of network data, which provides insight into the performance of the users across the industry to effectively neutralise the idea of “first seen” users.
  • Address information can serve to show platforms that a single address is used for a high number of accounts. This can also be applied to phone numbers.
  • Email addresses are known to be manipulated by a single user to create numerous accounts. An example is J.DOE@XYZ.com being turned into JD.OE@XYZ.com. Systems will see that this is a new email address and allow for the user account to be created.
  • Device fingerprinting is a highly-viable dataset to deploy. A single device linked to numerous accounts should raise flags for analyst teams.  
  • Geolocation that’s far removed from registered addresses might help identify when a bad actor is operating with stolen information.

By employing these datasets, analyst teams are empowered to get the most insight, driving up accurate decisioning without forcing trusted players through additional friction.  

How do gambling operators manage “friendly fraud” cases, such as users denying transactions or bets they’ve placed, and what are the latest trends in managing these types of claims?

Gambling operators manage friendly fraud cases, such as users denying transactions or bets they’ve placed, by leveraging advanced fraud detection tools and strategies. These include analysing transaction histories and user behaviour to distinguish between genuine disputes and fraudulent claims. Operators often use behavioural analytics to identify patterns that indicate friendly fraud, such as frequent chargebacks or disputes from the same user. The latest trends in managing these types of claims involve the use of AI and machine learning to detect anomalies and predict potential fraud before it occurs. Additionally, operators may implement more stringent verification processes to ensure that transactions are legitimate.

Collusion and syndicate betting pose unique risks to gambling operators. What are some of the best ways to detect patterns of collusion between accounts, especially as fraudsters become more sophisticated in masking their activities?

To detect patterns of collusion between accounts, gambling operators use sophisticated analysis of betting behaviours and connections between accounts. This includes monitoring for unusual betting patterns, such as multiple accounts placing bets on all possible outcomes of an event. Operators also utilise advanced multi-account detection systems that analyse various signals, including account details, payment data, and device information, to uncover potential links between accounts. Real-time monitoring and AI-powered risk scoring are also employed to assess risk based on player behaviour and quickly identify suspicious activities.

As fraud techniques in gambling continue to become more complex, what are some effective ways for operators to account for regional differences in fraud patterns, payment methods, and regulatory requirements?

As fraud techniques in online gambling become more complex, operators account for regional differences in fraud patterns, payment methods, and regulatory requirements by customising their fraud prevention strategies to fit the specific needs of each region. This involves understanding the unique fraud trends and regulatory landscapes of different regions and adapting their detection methods accordingly. Operators may also work with local experts and leverage region-specific data to enhance their fraud prevention efforts.

What data signals or user behaviours are most predictive of post-account-opening fraud in the gambling industry, and how can operators prioritise these without creating false positives?

The most predictive data signals and user behaviours for post-account-opening fraud in the gambling industry include unusual payment behaviours, high-velocity transactions, and the use of multiple payment methods. Operators prioritise these signals by employing AI and machine learning models that can differentiate between legitimate high-value players and potential fraudsters. This helps minimise false positives while ensuring that genuine users are not subjected to unnecessary friction.

In the fast-paced environment of online gambling, how can operators detect and respond to fraud in real time, particularly when high-volume events and live betting add pressure to systems and teams?

Operators detect and respond to fraud in real time by using advanced fraud prevention technologies that provide real-time monitoring and behavioural analytics. These systems can quickly identify and flag suspicious activities, allowing operators to take immediate action. During high-volume events and live betting, operators rely on automated systems and AI-driven risk scoring to manage the increased pressure on their systems and teams.

How are gambling operators addressing the challenge of high-risk accounts with unusual spending or withdrawal patterns, and what measures can be taken to minimise financial loss while avoiding alienating genuine users?

Gambling operators address the challenge of high-risk accounts with unusual spending or withdrawal patterns by implementing measures such as enhanced verification processes and continuous monitoring of account activities. These include access from new devices or geolocations, changing of account contact information, changing of linked accounts (for deposit or withdrawals), and more.

They use AI and machine learning to identify and flag high-risk behaviours, allowing them to take proactive steps to minimise financial loss while avoiding alienating trusted players. Operators may also offer personalised support to high-value players to ensure a positive user experience.

Given the growing regulatory scrutiny in the gambling industry, what challenges do operators face in balancing regulatory compliance with fraud prevention, especially as anti-money laundering (AML) and KYC requirements become stricter?

Given the growing regulatory scrutiny in the gambling industry, operators face challenges in balancing regulatory compliance with fraud prevention. This includes adhering to strict anti-money laundering (AML) and Know Your Customer (KYC) requirements while maintaining effective fraud detection systems. Operators address these challenges by integrating compliance checks into their fraud prevention platforms and using AI-driven systems to ensure ongoing compliance with regulations. This approach helps operators meet regulatory requirements while protecting their platforms from fraud.

We sometimes hear of gambling operators “accepting the cost of fraud” – How does Sift support these operators to empower a more proactive approach to fraud prevention?

When fraud prevention providers initially carved out their own industry, it was reasonable to maintain that fraud was a cost of doing business. The risk of insulting trustworthy users outweighed the benefit of catching bad actors at a less-than-profitable level. This was due, in large part, to the stunted availability of actionable data and supporting technology. Times have changed. For 13 years, Sift has worked in tandem with some of the most notable platforms worldwide to build a robust network of data. This data supports the machine learning models we have worked with since our inception.

Sift empowers businesses with consistent innovation, new datasets, and advanced functionality, leading to accurate and timely decision-making. For teams aiming to transition from reactive to proactive fraud prevention, Sift offers three primary benefits:

  • Clearbox Decisioning: No one knows your business better than you. Network models perform well, but have limitations. By empowering your team with data and technology, your platform can perform at its best. More businesses are seeking transparency and control with their processes and are looking to prepare for future AI/ML regulations.

  • Efficiency Solutions: Reduce manual review by leveraging simple (or robust) workflows. Trigger events from any point along your customer journey and build cases with more information.

  • Industry Expertise: Instead of waiting for the attacks to reach your front door, identify emerging industry trends proactively by working with Sift’s Trust and Safety Architects (TASAs) and build workflows proactively.

Explore how to prevent post-account opening fraud with Sift here.

Current Affairs

Insurance Trends Spotlight: The Increasing Importance of ESG Data in Underwriting

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Ashleigh Gwilliam

Environmental, Social and Governance (ESG) data and insight is fast becoming an essential factor in improving underwriting profitability.

Utilising ESG data can enhance risk assessments, improve loss ratios, product and wording innovation, and reduce carrier exposures. It’s also increasingly vital to meeting regulatory governance requirements.

However, according to a Capgemini report, relatively few insurers have begun factoring sustainability into their underwriting practices. In fact, fewer than half of property and casualty insurers embed ESG scores in the underwriting process.  

This is reiterated by Marsh, who report that only 25% of insurers are developing group-wide underwriting frameworks or guidelines across their portfolio that take either climate and/or sustainability into account.

This is concerning. The risks from global warming and severe weather conditions are exponentially increasing commercial property exposures. On the liability side we’re seeing an increasing number of ESG-related lawsuits against directors and officers.  Rather then being behind the curve, underwriters should in fact be on the front line of ESG transformation.

Why the reticence?

It would be fair to assume that traditional underwriting approaches are not sufficient to identify and manage the complex risks presented by incorporating ESG into decisioning. However, perhaps the biggest barrier is the persistent challenge insurers face in capturing ESG data and embedding it in their underwriting processes. Insurers face huge challenges to accessing reliable ESG data on small and private companies.

But the fact remains, underwriters assessing price and risk in an ever-evolving landscape need a clear ESG underwriting framework, and realising this vision requires them to incorporate richer data from a wide variety of sources.

It’s vital that insurers provide a clear and enhanced understanding of ESG risks within their underwriting portfolios. By incorporating ESG data insights with underwriting expertise, insurers can further advance underwriting decisioning and ensure the sustained profitability of portfolios moving forward.

The time to make underwriting more sustainable is now

Investment in an integrated view of company level ESG risks and opportunities, as part of a wider holistic single customer view, allows underwriters to understand emerging, complex, and interconnected risks and incorporate them into decision making.  

This illustrates an innovative approach and commitment to delivering the most sophisticated underwriting decision-making for improved policyholder, broker and carrier outcomes.  

ESG risks will only continue to grow.  Those that invest now in surfacing and integrating data from the widest possible range of sources will get ahead of the game when it comes to the future of dynamic risk selection, pricing and portfolio management.

The three biggest benefits of incorporating ESG data into underwriting

Enhanced risk decisioning

ESG data can help underwriters evaluate commercial exposures to environmental risks. For example, damage to property and potential business interruption risks due to extreme weather events, pollution etc.  

Likewise, insights into labour practices, community impact, supply chain vulnerabilities, workplace culture, and manufacturing processes inform underwriters of the potential for financial and legal risks, such as greenwashing, mismanagement, insolvency, D&O claims and so on.

Predictive modelling and portfolio resilience

Integrating ESG metrics into actuarial modelling can deliver refined risk predictions that minimise carrier exposures to catastrophic losses, business interruptions, liability claims exposures and so on.

ESG data and insights as part of a holistic underwriting strategy can also help insurers build more resilient portfolios, by avoiding over exposure to high-risk clients and instead pinpointing business with strong ESG performance and therefore lower risk presentations.

Businesses with higher ESG scores often exhibit reduced volatility, thanks to better cultures, safer workplaces, sustainability targets, and ethical supply chains, which also serves to improve portfolio performance. 63% of insurers say that a positive ESG profile will likely affect an insured’s underwriting outcomes, and of that group 80% believe a positive ESG profile can lead to increased insurance capacity for the insured.

Loss ratios and claim reduction

ESG data can help reduce loss ratios through improved risk selection and more responsive policy wordings.  

There is causation and correlation evidence between ESG performance, risk information and loss ratios. For example, a company with strong employee health and safety practice is typically a lower employer’s liability risk.

ESG data also offers insurers the opportunity to play a more risk advisory role, thereby delivering the prevention solutions that all types and sizes of businesses need.  This in turn translates into fewer claims.

Discover a better way to orchestrate ESG data into underwriting

Just as ESG data has become a huge factor in commercial banking decision-making, so it will also become more prevalent in underwriting practices, both in terms of building resilience against emerging risks and realising the opportunities presented by a more ethical and sustainable world.  

There’s huge potential to use ESG data in positive ways. Not only to better triage, assess, and price risks, but to boost resilience from ESG threats, and help insurers play their part in facilitating the transition to a greener economy.  

For ESG data to be effectively woven into existing underwriting processes, insurers must adjust their data architecture and redefine a data collection and analysis strategy.

Investing in a single orchestration platform that integrates ESG data (including CSR reports, sustainability reports, ratings etc) with a wide range of financial data (annual reports, credit data, Companies House filings etc,) and risk information (organisational structure, PEPs and sanctions) for a single source of truth is essential if insurers are to effectively integrate ESG consideration into underwriting decision-making.  

In addition, integrating real-time single view of the client risk visibility, data-driven workflows, and predictive analytics into underwriting workbenches, actuarial tools and pricing platforms holds many advantages, including stripping out the cost of duplication and lowering the risk of data inconsistency. Meanwhile, harnessing AI-powered rules-based decisioning over this single customer view can help underwriters triage presentations faster and respond in a more agile way to customers that meet underwriting appetite.

Learn how FullCircl can redefine your approach to ESG data orchestration and improve underwriting decisioning. Book a demo here.

Anti-Money Laundering (AML)

2024 Guide to Sanctions Screening in the AML Process

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Ben Lachenal

Sanctions screening is a critical component of Anti-Money Laundering (AML) compliance, ensuring that organisations do not inadvertently interact with restricted parties or facilitate illegal activities.

In 2024, as global and national security threats evolve, maintaining an effective sanctions screening process is more important than ever.

Sanctions can be defined as penalties or restrictive measures imposed by sanctioning bodies such as governments or international bodies like the United Nations. These measures target entities, individuals, countries, and even vessels to achieve objectives like curbing terrorism, enforcing political change, or preventing financial crime.

Sanctions screening refers to the systematic process of checking individuals, entities, or financial transactions against sanction lists to ensure compliance with regulatory requirements.

What are sanctions lists?

Sanctions lists are compilations of individuals, entities, and countries subject to sanctions. Commonly used lists include the Office of Foreign Assets Control (OFAC) list in the United States, the EU Consolidated Financial Sanctions Lists, and the UK Sanctions List.

These lists are maintained by various sanctioning bodies and are regularly updated to reflect changing geopolitical and regulatory landscapes.

Organisations must use robust sanctions screening software to monitor these lists effectively, ensuring compliance and safeguarding their operations from legal and financial repercussions.

Sanctions regulations and regulatory bodies

Sanctions screening is mandated by several regulatory bodies worldwide. Financial institutions and businesses must comply with regulations set by organisations like the Office of Foreign Assets Control (OFAC), the UK Financial Conduct Authority (FCA), and the European Banking Authority.

The primary aim of these regulations is to prevent businesses from engaging with sanctioned individuals and entities or facilitating transactions that compromise national security or infrastructure. For example, sanctions often target terrorist financing, human rights abuses, or weapons proliferation.

Recent updates in sanctions compliance highlight the need for enhanced automation and accuracy in the process. With geopolitical tensions rising, 2024 has seen a greater emphasis on the integration of AML software solutions and real-time monitoring of sanctions data.

Types of Sanctions

Sanctions are diverse, and businesses must understand their scope and impact to comply effectively.

Economic sanctions

  • Aim to restrict access to financial resources
  • Target sanctioned parties, including individuals, organisations, and governments.
  • Often involve freezing foreign assets or restricting financial transactions.

Trade sanctions

  • Impose restrictions on importing or exporting goods and services to specific regions.
  • Designed to disrupt economic systems of sanctioned entities while maintaining broader market stability.

Travel bans

  • Prevent entry or transit of specific individuals across international borders.
  • Often applied to Politically Exposed Persons (PEPs) involved in corruption or criminal activities.

Implementing Sanctions Screening

Sanctions screening is a vital compliance process that requires a structured approach. Below are the key steps, providing greater detail and actionable insights:

Identifying Relevant Sanction Lists

  • Sanctions lists vary depending on the jurisdiction and the nature of your business operations. Identifying which lists to monitor is the foundation of an effective sanctions screening program.
  • Global sanctioning lists include those maintained by the United Nations, European Union, and the Financial Action Task Force (FATF).
  • National sanctioning bodies maintain specific lists, such as the Office of Foreign Assets Control (OFAC) in the U.S. and HM Treasury's Office of Financial Sanctions Implementation (OFSI) in the UK.
  • Businesses operating across borders may need to monitor multiple lists simultaneously to avoid compliance gaps.

Screening Customers and Transactions

  • Screening involves checking individuals, entities, and transactions against identified sanction lists. This step is crucial to prevent unintentional engagement with sanctioned parties.
  • Customer screening typically occurs during the Customer Due Diligence (CDD) phase, ensuring no red flags are associated with a prospective client.
  • Transaction screening focuses on verifying that financial transfers or trade dealings do not involve sanctioned entities. Real-time transaction monitoring is essential for high-risk industries like financial services and international trade.

Verifying Matches

  • Not all flagged names or entities are genuine matches; some are false positives resulting from similar names or incomplete data. Verifying matches requires a rigorous investigation process.
  • Contextual analysis helps differentiate true matches from false positives by cross-referencing additional details, such as nationality, date of birth, or company affiliations.
  • Some advanced screening software solutions incorporate artificial intelligence (AI) to reduce false positives by improving data accuracy and match reliability.
  • Clear escalation protocols should be in place for handling potential matches, ensuring that compliance officers can act promptly and effectively.

Maintaining Records

  • Comprehensive record-keeping is a regulatory requirement and a best practice for businesses. This step ensures transparency and prepares organisations for potential audits or investigations.
  • Maintain a log of all screening activities, including customer data, flagged matches, and resolution outcomes.
  • Ensure that records are securely stored and easily accessible, in line with data protection regulations like the General Data Protection Regulation (GDPR) in the EU or similar national laws.
  • Periodically review records to identify trends or recurring compliance issues that may require process adjustments.

Updating Screening Practices

  • Sanctions lists are dynamic, with frequent updates reflecting geopolitical changes, new legislation, or emerging risks. Keeping screening practices current is vital for ongoing compliance.
  • Implement systems that allow for automatic updates to sanctions lists. This reduces the risk of missing new entries or changes in existing listings.
  • Regularly audit your screening tools to ensure they are capturing all necessary data and functioning as intended.
  • Stay informed about changes in regulatory frameworks, such as updates to foreign assets control policies, by subscribing to updates from relevant regulatory bodies.

Integrating Sanctions Screening with AML Processes

  • Effective sanctions screening does not exist in isolation—it should be integrated seamlessly with your organisation’s AML software solutions and compliance processes.
  • Coordinate sanctions screening with Know Your Customer (KYC) protocols to ensure comprehensive due diligence at every stage of the customer relationship.
  • Use unified platforms to consolidate AML, KYC, and sanctions screening activities, minimising operational silos and enhancing efficiency.
  • Collaborate with compliance specialists to design workflows that align with both legal obligations and your organisation’s risk appetite.

What is sanctions screening software?

The complexity of sanctions screening necessitates the use of sanctions screening software. Such tools automate the process, providing efficiency, accuracy, and scalability. Features of robust screening software include:

  • Real-time monitoring: Immediate detection of changes to sanction lists.
  • Comprehensive integration: Seamless compatibility with AML and Know Your Customer (KYC) systems.
  • High-quality data: Ensures data quality for effective decision-making.
  • Customisable filters: Allow businesses to focus on relevant risks specific to their operations.

Sanctions challenges

Sanctions screening, even with the addition of automated software, is not without its challenges. Businesses looking to implement advanced screening face several hurdles, including:

High false positive rates

Common in traditional systems, leading to unnecessary resource expenditure.

Data quality issues

Inconsistent or outdated data can compromise the screening process.

Evolving regulatory requirements

Adapting to frequent updates from regulatory bodies demand agile systems to balance complexity.

Integration with existing systems

Ensuring smooth integration with financial services tools for a full CDD stack.

It is also critical to evaluate your sanctions screening process to ensure it meets modern compliance standards and cross-jurisdictional complexity. Sanctions screening is not a one-time task; it’s an ongoing commitment. Businesses must routinely evaluate their systems to address inefficiencies and ensure alignment with global and local regulations.

Sanctions screening is more than a regulatory requirement, it’s a fundamental part of operating ethically and securely in today’s interconnected world. By understanding what sanctions screening is, implementing effective processes, and leveraging advanced tools, businesses can confidently navigate the complexities of modern compliance.

How FullCircl can help

For organisations looking to streamline their compliance processes, FullCircl provides industry-leading solutions tailored to the needs of regulated businesses. From advanced sanctions screening to comprehensive AML, KYC, and KYB compliance, FullCircl ensures your organisation stays protected and efficient.

Take the proactive step toward robust compliance today. Explore FullCircl’s solutions to safeguard your operations and build trust with your clients. Reach out to the team today to see the software in action.

Customer Lifecycle Intelligence

nCino and FullCircl invite you to celebrate Christmas with us

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Andrew Yates

Psst… did you hear that nCino and FullCircl have merged?

In October we signed a definitive acquisition agreement. Now we’d like to invite to celebrate this exciting new chapter with us, as together we work to break down barriers in banking.

Join us for an unforgettable Christmas lunch overlooking the iconic St Paul’s Cathedral and get an exclusive deep dive into our collaboration. Learn why this is a partnership set to redefine client lifecycle management in banking, by seamlessly integrating client acquisition, onboarding due diligence, compliance checks and rules-based monitoring.

What’s on the menu?

Other than a carefully crafted festive menu, fine wine, and great company, you’ll get an exclusive first look at the what, the why, and the how of our ground-breaking partnership:

  • Why we merged
  • What it means for you
  • How we’ll help you drive growth

End the year with some festive cheer on us

Date: 10th December2024

Time: 12:00-14:00hrs

Location: The Happenstance, 10 Paternoster Square, London, EC4M 7DX

RSVP to robert.taylor@fullcircl.com to express your interest. We hope to see you there!

Customer Due Diligence

AAZZUR’s Innovative Approach to Compliance: Transforming KYC, AML, and CX

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Ben Lachenal

We spoke to FullCircl partner AAZZUR about how they approach compliance, empowering their clients to balance speed and regulatory adherence to deliver an output of enhanced growth.

In today’s fast-paced world of wealth management, delivering a seamless customer experience while meeting strict regulatory standards is crucial. As we progress through 2024, the need for speed and compliance has never been more pressing. That’s where AAZZUR steps in, revolutionising how Know Your Customer (KYC) and Anti-Money Laundering (AML) processes are handled without compromising on onboarding or regulatory requirements.

In partnership with FullCircl, we’re taking customer experience to the next level. Our technology ensures faster, smoother, and fully compliant onboarding for clients and enterprises alike. Here’s how we’re making it happen.

Balancing Speed and Compliance in Wealth Management

Let’s face it—no one enjoys a slow onboarding process, especially in wealth management. Clients expect quick, seamless access to services, whether they’re opening an investment account or starting a financial advisory relationship. With tightening regulations around KYC and AML, wealth managers often struggle to maintain this balance. That’s where AAZZUR’s solutions come in, ensuring that onboarding stays fast and efficient without cutting corners on compliance.

The Power of Hybrid Solutions

We know that not all clients have the same risk profile. Some glide through basic KYC and AML checks, while others—such as politically exposed persons (PEPs) or high-net-worth individuals—require enhanced due diligence. Our hybrid approach combines automation for low-risk clients with manual intervention for complex cases. This flexibility ensures compliance while providing a frictionless client experience.

Flexibility in KYC for Better Client Experiences

Here’s the game-changer: choice. With AAZZUR’s flexible approach, wealth managers can offer clients options for identity verification, whether it’s through biometrics, digital IDs, or traditional document uploads. This customisation caters to a range of client preferences, boosting satisfaction and reducing onboarding friction.

Leading the Way in 2024

At AAZZUR, we’re turning compliance from a tick-box exercise into a fundamental part of a great client journey. By merging automation, personalisation, and unwavering compliance, we’re paving the way for wealth managers to thrive. Our collaboration with FullCircl helps power this transformation, creating a seamless ecosystem for firms to operate efficiently and compliantly.

Curious about what’s next? Stay tuned as we continue to lead the charge in reimagining compliance for the modern financial landscape.

Find out more about AAZZUR here.

KYC / KYB

Ultimate Guide to KYC Solutions and Compliance

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Ben Lachenal

Guide to KYC Solutions and Compliance

Know Your Customer (KYC) regulations and processes are critical to ensuring safe and compliant interaction between financial institutions and their customers. These regulations not only protect businesses and individuals from financial crime, but they also establish trust and transparency in a competitive market.

By focusing on robust KYC solutions, organisations can safeguard themselves against risks like identity fraud, money laundering, and other financial crimes.

This guide provides an in-depth look at KYC solutions, covering essential processes, requirements, and the role of automation in a rapidly evolving field.

What is KYC

Know Your Customer, better known by its acronym KYC, is a regulatory standard implemented globally to verify the identity of customers, assess their risk, and monitor their ongoing activity.

Initially popularised within the banking sector, KYC has become a crucial compliance measure across financial services, insurance, gambling, ecommerce, and beyond.

The key goal of KYC is to confirm that the person trying to open an account is who they say they are, and this can be broken down into three key areas:

The components collectively create a secure and transparent financial environment, deterring financial crime and ensuring compliance with regional and global regulatory requirements.

KYC Solutions: Identification, CDD, and Ongoing Monitoring

KYC solutions consist of several interconnected processes designed to authenticate and monitor customer information accurately. Here’s an overview of the main KYC solutions:

Identification and Verification

This is a foundational step in the KYC process, consisting of collecting legal name, address, and / or government issued ID, to ensure that the person is who they claim to be. Reliable identity verification methods protect against theft and fraud.

Customer Due Diligence (CDD)

This process follows directly from identification and verification and with the addition of automated solutions, both processes can be done in tandem. During CDD, businesses will assess customer risk through a deeper analysis of their financial background and risk profile. CDD ensures that high-risk customers are identified early, allowing organisations to apply additional scrutiny including Enhanced Due Diligence (EDD) as needed.

Ongoing Monitoring

Sometimes referred to as perpetual KYC, ongoing monitoring is a continuous process of observing and analysis customer activity. By identifying unusual behaviours through services such as transaction monitoring or being notified of any changes to customer risk including becoming a PEP, sanctioned, or new adverse media, businesses can address potential risks proactively.

What are KYC Requirements & Regulations?

KYC requirements are detailed guidelines set by regulatory authorities to ensure customer verification and Anti-Money Laundering (AML) compliance. While these standards are designed to reduce financial crime, specific requirements vary widely depending on the sector, jurisdiction, and regulatory body involved.

Sector specific regulations

Financial institutions, gambling operators, insurance firms, and payment providers are often subject to stringent KYC requirements due to their vulnerability to financial crime, fraud, and money laundering. Regulations including the UK Gambling Act, The Consumer Duty, and the 6thAnti-Money Laundering Directive are designed to regulate industries specifically.

Multi-jurisdictional complexity

KYC for banks and other global financial institutions becomes more complex in multi-jurisdictional setting, where each country’s regulations may vary. For example, while the US primarily follows the Bank Secrecy Act (BSA), the EU, as mentioned, has its Anti-Money Laundering Directives (AMLD) and other guidelines. Harmonising processes to comply with nuances in regulation requires meticulous planning and often the assistance of KYC software tools.

Ongoing adaptations

As financial crime evolves, regulatory requirements are set to adapt and become more stringent to maintain security. Regulated entities are expected to stay updated on regulatory changes, ensuring that their KYC processes meet all current compliance needs.

The Future of KYC

The future of KYC will likely be defined by automation, artificial intelligence, and blockchain technology, which are reshaping how businesses do compliance. These advancements promise to enhance the efficiency and accuracy of the KYC process.

  1. Automated Id Identification and Verification: Automation allows for faster and more accurate customer identification, reducing the manual workload on compliance teams. It also minimises human error and accelerates onboarding, enhancing the customer experience.
  2. AI and Machine Learning: AI technologies can analyse customer data at scale, identifying patterns and anomalies in real time. This capability strengthens the ongoing monitoring process by predicting suspicious activity before it escalates.
  3. Blockchain for Enhanced Transparency: Blockchain technology enables secure and tamper-proof record-keeping, which could significantly reduce fraud and enhance trust in identity verification.

Using KYC Software and Automation Tools  

Adopting KYC software solutions can simplify compliance by automating key components of the KYC process. Today’s solutions offer a range of capabilities, including automated identity verification, customer information management, and regulatory reporting.

Benefits of KYC Software:

  • Increased Efficiency: Automation tools streamline the KYC process, allowing for quicker customer verification and onboarding.
  • Reduced Compliance Costs: By minimising the manual workload, businesses can reduce operational costs and allocate resources to higher-value tasks.
  • Enhanced Accuracy and Reporting: Automation tools ensure compliance by staying updated with regulatory changes, thereby reducing the risk of human error.

Examples of KYC Software Capabilities:

  • Perpetual KYC: Automatically updating customer records to reflect any changes in risk status.
  • Comprehensive Documentation Management: Safely storing and managing KYC documents for audit purposes.

Get Started with FullCircl KYC Solutions

For businesses seeking to protect themselves from financial crime and ensure regulatory compliance, adopting a robust KYC solution is essential. FullCircl offers a comprehensive suite of IDV solutions designed to simplify customer identification, enhance customer due diligence, and maintain ongoing monitoring. With FullCircl, businesses can access cutting-edge tools that streamline the KYC process, reduce compliance costs, and enhance their ability to respond proactively to regulatory changes. Contact the team here to find out more.

Want to learn more about the latest identity verification and KYC trends? Download FullCircl's State of IDV Report to prepare for 2025.

Anti-Money Laundering (AML)
Anti-Money Laundering (AML)
Identity Verification
Identity Verification
Product Updates
Product Updates
Sales Intelligence
Sales Intelligence
SME Economy
SME Economy
Risk Management
Risk Management
KYC / KYB
KYC / KYB
Digital Transformation
Digital Transformation
Customer Lifecycle Intelligence
Customer Lifecycle Intelligence
Customer Experience
Customer Experience
Customer Due Diligence
Customer Due Diligence
Current Affairs
Current Affairs
Client Onboarding
Client Onboarding
Business Automation
Business Automation
Payments
Payments
Gambling
Gambling
Financial Services
Financial Services
Corporates
Corporates
FinTech
FinTech
Insurance
Insurance
Banking
Banking