FullCircl One Year as One logo
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Celebrating
One Year as One

The journey to FullCircl and creation of a new ally for regulated businesses

Vision statement

FullCircl was created from the merger of Artesian and DueDil to create a powerhouse in Customer Lifecycle Intelligence (CLI).

Twelve months on, we’ve made significant progress incorporating the best of both platforms to build a strong foundation to meet the needs of tomorrow’s financial institutions.

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Better Business Faster

Now, our Customer Lifecycle Intelligence (CLI) platform helps B2B companies in regulated industries do better business, faster. Our solutions unlock the intelligence you need to win the right business customers, accelerate onboarding and keep them for life.

Win the right customers

Win the right customers

Find, engage, and win the right customers for your business, products, and risk appetite.

  • Increase customer conversion rate
  • Reduce the cost to acquire
  • Improve customer profitability
Accelerate onboarding

Accelerate onboarding

Fast, frictionless onboarding with automated AML, KYC and credit checks via a rules-based decision engine and automated onboarding journeys powered by API.

  • Reduce compliance and financial risk
  • Drive consistency and transparency
  • Improve customer experience
Keep for life

Keep for life

Deliver proactive in-life customer care as new risks and opportunities emerge.

  • Automated remediation
  • Anticipate opportunities for upsell
  • Continuous compliance through perpetual KYC

Agenda

FullCircl One Year as One logo

Relume was started by two guys with the same mission.
Our story starts 8 years ago... Strap in.

September 2021
Merger Announcement
Artesian and DueDil logo

Artesian and DueDil merge bringing together two of the UK’s leading data, insight and business intelligence FinTechs.

October 2021
Partnership: Slalom Consulting
Slalom logos

Strategic partnership with Slalom, a strategy, technology, and business transformation consulting firm.

November 2021
Partnership: nCino
nCino Cloud Banking Platform logo

Partnership to provide a comprehensive compliance and risk assessment platform that helps onboard customers faster and enables risk management throughout the customer lifecycle.

December 2021
Jason Knight

Jason Knight

Product Director

Product Milestone: API: UBO Endpoint

Launch of new Ultimate Beneficial Owner (UBO) API endpoint to improve onboarding speed and customer experience whilst vitally mitigating regulatory, financial and reputational risk.

January 2022
Product Milestone: Sustainability Gazette

Weekly sustainability newsletter summarising the latest ESG initiatives within your customers market.

FullCircl engagement triggers
February 2022
Thought Leadership: How Customer Lifecycle Intelligence Can Help Every Bank & FSI Become Digital Future Ready

Whether you’re a traditional bank, challenger, insurance business, fintech, or financial services institution, Customer Lifecycle Intelligence can help you find the right customers, accelerate onboarding, and keep them for life.

Customer Lifecycle Intelligence for financial services | Download the report
March 2022
FullCircl logo
Artesian:DueDil becomes FullCircl!

A new name and brand identity captured the evolution of our business and vision for the future as we launched our revolutionary Customer Lifecycle Intelligence (CLI) proposition. To celebrate this announcement, we hosted an executive launch party at the iconic Tower Bridge.

FullCircl launch party at Towerbridge, London
Virtual Summit: Better Business Faster 2022

To celebrate our re-brand we hosted an exclusive virtual summit featuring keynote speaker Dame Stella Rimington, former Director General of MI5.

Product Guide: Helping our customers navigate the global impact of the Russia-Ukraine conflict

The current global sanctions landscape, with its vast range of country-specific regulations, is a huge compliance challenge for financial service institutions (FSIs). We analysed the data to look at the risks and impact on UK companies.

Sanction screening with FullCircl
Exclusive Interview: FinTech Times

Andrew Yates, CEO of FullCircl, joined the FinTech Times for an exclusive interview to discuss how Customer Lifecycle Intelligence can help regulated businesses do better business, faster.

May 2022
Partnership: NayaOne
NayaOne logo

Partnership with NayaOne Digital Sandbox to offer Customer Lifecycle Intelligence transformation.

Product Milestone: Group Explorer

A visual way to discover company hierarchies so regulated organisations can improve onboarding speed and reduce risk. 

FullCircl company group graph
June 2022
Partnership: Codat
Codat logo

Partnership with Codat to create a frictionless and personalised experience for financial service providers onboarding and serving SME customers.

Thought Leadership: Design the Ideal System for Continuous Compliance with Customer Lifecycle Intelligence

Justin Fitzpatrick, COO & Co-Founder of FullCircl, hosted a roundtable at the Transform Finance AML & KYC Summit where he discussed how Customer Lifecycle Intelligence (CLI) can be leveraged to build a continuous compliance model.

Design a continuous compliance model with FullCircl | Download the report
Exclusive Interview: Andrew Yates CEO of FullCircl breaks down Customer Lifecycle Intelligence

FullCircl’s CEO & Co-Founder, Andrew Yates, joined David M. Brear, CEO of 11:FS for an in-depth discussion about how FullCircl’s revolutionary Customer Lifecycle Intelligence can help you do better business faster.

July 2022
Product Milestone: HMRC Import & Export Data.

A highly valuable addition to our existing suite of premium data extensions which allows users to understand which of their customers are trading internationally.

HMRC Import and Export data from FullCircl
Thought leadership: Insurance Broker toolkit

The latest commentary on the biggest issues impacting the broking industry, market research, and free guides on handling underinsurance and the hard market.

Client engagement in a hard market | Download the report
August 2022
Partnership: Wiserfunding
Wiserfunding logo

Partnership with Wiserfunding to provide the most accurate SME credit risk analytics directly into the FullCircl portal.

September 2022
Thought Leadership: How the combination of Artesian and DueDil, now as FullCircl, is transforming commercial effectiveness for regulated businesses.

FullCircl hosted a series of roundtables with senior leaders and influencers across a range of industries to discuss the biggest issues impacting commercial teams in the current economic and political environment.

2023
What's next

Looking ahead, 2023 will see improvements to search functionality, powerful new customer monitoring and alerting capabilities, enhanced company coverage, and even more data partnerships.

Enhanced insights through the FullCircl platform
  • Improved Shareholder and Director information from our Business Information Graph (B.I.G)
Expanded coverage to include unregistered entities and micro businesses
  • Improved support for customers' needs in the SME market
  • Expanded coverage and enhanced view of unregistered businesses in the UK and Ireland
Enhanced search functionality
  • Improved search filters to help find and segment businesses that are most valuable to our customers
  • Functionality to help customers understand Total Addressable Market (TAM) and market segmentation
Partnerships
  • Access to alternative data through our partnership with Codat and Wiserfunding.
  • Both partnerships provide additional data through our Customer Lifecycle Intelligence platform, allowing us to enhance our capabilities and increase the value we deliver for our clients.
Ready to learn more?
Register for the summit here

You've heard our story, it's now time for the world to hear yours.

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Whats next?

Looking ahead, 2023 will see improvements to search functionality, powerful new customer monitoring and alerting capabilities, enhanced company coverage, and even more data partnerships.

Enhanced insights through the
FullCircl platform

  • Improved Shareholder and Director information from our Business Information Graph (B.I.G)

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis.

Expanded coverage to include unregistered entities and micro businesses

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis.

  • Improved support for customers' needs in the SME market
  • Expanded coverage and enhanced view of unregistered businesses in the UK and Ireland

Enhanced search functionality

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis.

  • Improved search filters to help find and segment businesses that are most valuable to our customers
  • Functionality to help customers understand Total Addressable Market (TAM) and market segmentation

Partnerships

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis.

  • Access to alternative data through our partnership with Codat and Wiserfunding.
  • Both partnerships provide additional data through our Customer Lifecycle Intelligence platform, allowing us to enhance our capabilities and increase the value we deliver for our clients.
Over the past 12 months, we've welcomed many new customers and expanded our relationship with existing partners to the FullCircl platform.

Product insights and engagement

Nowadays, we're all pretty skeptical about the things we read on the internet. Make sure to calm your potential customers' nerves by giving them some verified proof that the things you state aren't lies.

270

Satisfied Customers

Million connections in the BIG between companies and the officers who serve them

40

Crisps Consumed

Number of official and third-party data sources

5.1

Websites Built

Million active companies enriched daily

17.8

Websites Built

Million number of directors

2.5

Websites Built

Billion data points processed through daily refresh

9

Websites Built

Billion news articles processed

3

Websites Built

Million alert emails delivered to our users last year

17,000

Websites Built

Relationship Professionals we serve every day

600

Websites Built

FullCircl clients and growing

2.3

Websites Built

Billion API Calls made over the past 12 month by our customers

FullCircl Training

FullCircl courses are accredited by the CPD Certification Service. CPD Accreditation demonstrates a commitment to ensuring FullCircl courses provide essential professional skills, equipping course attendees with the tools they need to add greater value to their wider organisations.

CPD (Continuing Professional Development) Certified FullCircl
FullCircl training

15+

4,600

Courses completed In the past 12 months

FullCircl training

500+

90%

Of courses were bespoke to each customer

FullCircl training

34

95% 

Rate our training sessions as Very good or Excellent

“Fantastic platform and training, will be utilising the e-learning within to maximise the product.”

JENNIFER
CEO | Client-First

“A really good balance between learning through presentation and practical application.”

JENNIFER
CEO | Client-First

Product Showcase

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Customer Spotlight Videos

Hear stories from early adopters of Customer Lifecycle Intelligence including API integration

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Message from the COO

“Our rapid growth is the result of our differentiated proposition in the business intelligence space, and our emergence as the leader in the customer lifecycle intelligence market – FullCircl is the only provider to offer a single solution for better decisions across every stage of the customer lifecycle. Through our relentless focus on recruiting top talent and continuously driving product innovation, we have become the trusted platform for over 600 B2B clients.”

Justin Fitzpatrick, Co-founder and Chief Operating Officer, FullCircl
Justin Fitzpatrick
COO and Co-Founder of FullCircl