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The Business Data Group Story
Business Data Group intelligently connects essential business to business (B2B) service providers with UK start-ups. It supports over 250,000 company founders to start their own businesses every year. Through its eFiling platform and comprehensive data technology product suite it enables B2B providers, including banks such as Lloyds and Barclays, accountancy services such as Sage, and organisations like Google and Microsoft, to target and build meaningful relationships with the start up community.
Despite having its own sophisticated business intelligence product suite, Business Data Group were experiencing several significant pain points which were inhibiting its ability to grow and onboard more customers. They wanted to overhaul the customer experience by removing the barriers to entry associated with the highly manual disjoined processes used by start ups, as well as reduce the cost of acquisition and meet regulatory requirements.
They needed one intuitive identity verification orchestration platform that would enhance their offering and accelerate growth, as well as being fully customisable to their needs and those of their customers.
Business Data Group turned to W2 by FullCircl.
“We selected W2 for two reasons,” says Richard Osbourne, Managing Director. “It’s flexible and adaptable to our needs and what we’re trying to achieve, as well as delivering the resilience and reliability to enable us to expand our product portfolio in a way that helps us differentiate and become market leaders in our industry.”
BD Group integrated W2’s full product suite including eKYC for frictionless customer onboarding, document and age verification, and AML checks (including PEPs and sanctions) via seamless API integration. Thereby removing the customer experience pain points associated with highly manual disconnected processes, helping them onboard more customers, and facilitate more meaningful relationships.
“We wanted a solution that would expand our product to include identity checking services and we got so much more,” concludes Richard. “We can now provide a robust service that enables our customers to meet their KYC needs, but equally as valuable we have found a true partner. W2 truly understands our business and what we’re trying to achieve. They’re exceptionally responsive and are playing a key role in helping us help more start-ups.”
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